JMC Vigus vs Dongfeng Rich 7
Two mid-size pickups side by side: price, power, towing, payload and where each is sold.
The short version
- Price: level, at $20,000 each.
- Towing: level, at 3,000 kg each.
- Payload: level, at 1,000 kg each.
- Power: the Vigus peaks higher, 220 hp against 190 hp (16% more).
- Powertrains: Vigus: ICE. Rich 7: ICE, EV.
Side by side
| Pickup | ||
|---|---|---|
| Starting price | $20,000Best | $20,000Best |
| Max power | 220 hpBest | 190 hp |
| Max towing | 3,000 kgBest | 3,000 kgBest |
| Max payload | 1,000 kgBest | 1,000 kgBest |
| Length | — | 5,287 mm |
| Electric range | — | 451 km CLTC |
| Powertrain | ICE | ICEEV |
| Class | Mid-size | Mid-size |
| Drivetrain | RWD / 4x4 | RWD / 4x4 |
| Engines / motors | 2.0L turbo-diesel, 2.0L turbo petrol | 2.3L turbo-diesel, 2.0L petrol; EV variant |
| Main markets | China, Latin America, Middle East | China, Latin America, Africa |
| Maker | JMC China | Dongfeng China |
JMC
Best = lowest starting price; highest power, towing and payload. Approximate starting price in USD; specs are best-case maximums across trims.
Where each is sold
- Both are sold in Mexico, Chile, Peru, China, Philippines.
- Only the Vigus: Argentina, Colombia, Saudi Arabia, South Africa, Malaysia.
Availability is compiled from makers’ public information as of November 2026. Launches and withdrawals can take a while to show up here, and trims differ by country. Prices are approximate starting prices converted to US dollars, not local list prices.